{"id":2543,"date":"2025-06-07T10:09:00","date_gmt":"2025-06-07T10:09:00","guid":{"rendered":"https:\/\/www.myrtilledesologne.fr\/actualites\/?p=2543"},"modified":"2025-04-18T08:30:01","modified_gmt":"2025-04-18T08:30:01","slug":"emballages-eco-responsables-pour-nos-myrtilles-un-enjeu-crucial","status":"publish","type":"post","link":"https:\/\/www.myrtilledesologne.fr\/actualites\/emballages-eco-responsables-pour-nos-myrtilles-un-enjeu-crucial\/","title":{"rendered":"Emballages \u00e9co-responsables pour nos myrtilles : un enjeu crucial"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"7490\" height=\"4993\" src=\"https:\/\/www.myrtilledesologne.fr\/actualites\/wp-content\/uploads\/2025\/04\/Packaging.jpg\" alt=\"Emballages \u00e9co-responsables Myrtille de Sologne\" class=\"wp-image-2544\"\/><\/figure>\n\n\n\n<p>Les <strong>emballages \u00e9co-responsable<\/strong>s des <strong>fruits frais<\/strong>, et notamment des myrtilles, sont un sujet au c\u0153ur des pr\u00e9occupations environnementales. Alors que la transition vers des solutions plus respectueuses de la nature progresse, la l\u00e9gislation peine \u00e0 suivre.<\/p>\n\n\n\n<p>La loi\u00a0<strong><a href=\"https:\/\/www.service-public.fr\/particuliers\/actualites\/A16648\">AGEC<\/a> (Anti-Gaspillage pour une \u00c9conomie Circulaire)<\/strong>, qui devait interdire les emballages plastiques pour les fruits rouges d\u00e8s janvier 2025, n&rsquo;a finalement pas \u00e9t\u00e9 appliqu\u00e9e comme pr\u00e9vu. Cependant\u00a0<strong>Myrtille de Sologne, <\/strong>en tant que<strong> producteur responsable<\/strong>, a d\u00e9cid\u00e9 d&rsquo;anticiper et d&rsquo;innover d\u00e8s le d\u00e9but de sa production afin de proposer des\u00a0<strong>emballages plus \u00e9cologiques<\/strong>.\u00a0L&rsquo;objectif \u00e9tait d&rsquo;allier\u00a0<strong>practicit\u00e9, protection du fruit <\/strong>et <strong>r\u00e9duction de l&rsquo;impact \u00e9cologique<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>La loi AGEC et les fruits rouges : un report d\u00e9cevant<\/strong><\/h2>\n\n\n\n<p>La loi AGEC, vot\u00e9e en 2020, visait \u00e0&nbsp;r\u00e9duire progressivement les <strong>emballages plastiques \u00e0 usage unique<\/strong>, notamment pour les fruits et l\u00e9gumes frais. Initialement, elle pr\u00e9voyait une interdiction totale des emballages plastiques pour les fruits rouges \u00e0 partir de&nbsp;<strong>janvier 2025<\/strong>. Cependant, cette mesure n&rsquo;a pas \u00e9t\u00e9 mise en place comme pr\u00e9vu, laissant encore place \u00e0 l&rsquo;utilisation de plastiques conventionnels.<\/p>\n\n\n\n<p><strong>Pourquoi ce report de la loi AGEC ?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Des pr\u00e9occupations autour de la conservation des fruits rouges, jug\u00e9s plus fragiles.<\/li>\n\n\n\n<li>Un manque d&rsquo;alternatives \u00e9conomiques et viables selon certains acteurs du secteur.<\/li>\n\n\n\n<li>Des pressions de l&rsquo;industrie agroalimentaire pour ralentir la transition.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Nos emballages \u00e9co-responsables<\/strong><\/h2>\n\n\n\n<p>Bien que la r\u00e9glementation tarde \u00e0 \u00e9voluer, chez Myrtille de Sologne nous avons choisi d&rsquo;<strong>anticiper<\/strong>&nbsp;en adoptant, d\u00e8s la <a href=\"https:\/\/www.myrtilledesologne.fr\/philosophie.html\">mise en place de nos vergers<\/a>, des solutions \u00e9co-responsables. Attendre une interdiction officielle ne ferait que retarder une d\u00e9marche n\u00e9cessaire pour notre plan\u00e8te.<\/p>\n\n\n\n<p><strong>Notre engagement<\/strong><strong>&nbsp;:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>R\u00e9duire au maximum l&rsquo;usage de plastique \u00e0 usage unique.<\/li>\n\n\n\n<li>Favoriser les barquettes en <strong>carton recyclable<\/strong>.<\/li>\n\n\n\n<li>Sensibiliser nos clients \u00e0 l&rsquo;importance du tri et de l&rsquo;impact des emballages.<\/li>\n<\/ul>\n\n\n\n<p>Nous croyons fermement qu&rsquo;il est possible de conjuguer&nbsp;<strong>qualit\u00e9, praticit\u00e9 et respect de l&rsquo;environnement<\/strong>, sans attendre que la loi impose des changements.<\/p>\n\n\n\n<p>Et vous, chers consommateurs, \u00eates-vous pr\u00eats \u00e0 choisir des <strong>emballages plus responsables<\/strong> pour vos myrtilles ?<\/p>\n\n\n\n<p>Dites-nous ce que vous en pensez sur nos r\u00e9seaux sociaux <a href=\"https:\/\/www.instagram.com\/myrtille_de_sologne\/\">Instagram<\/a> et <a href=\"https:\/\/www.facebook.com\/myrtilledesologne\/\">Facebook<\/a>&nbsp;!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les emballages \u00e9co-responsables des fruits frais, et notamment des myrtilles, sont un sujet au c\u0153ur des pr\u00e9occupations environnementales. Alors que la transition vers des solutions plus respectueuses de la nature [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2544,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,12],"tags":[],"class_list":["post-2543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agriculture","category-notre-verger"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Emballages \u00e9co-responsables pour nos myrtilles : un enjeu crucial - L&#039;actualit\u00e9 de la myrtille de Sologne - Myrtille de Sologne<\/title>\n<meta name=\"description\" content=\"Les emballages \u00e9co-responsables sont un enjeu crucial pour l&#039;avenir de notre plan\u00e8te. 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